re:view ‘Slow is a Revolution’ – Paris

Slow is a revolution, an alternative to our obsession with speed.You see more when you take things a little slower, like you notice every little detail when a film is shown in slow motion. Slow can manifest itself in any design, object, space or image that encourages a promotion of local artisans, local designers, local flavours.It’s an endless idea you can make your own in any way you want to.Slow works to counteract fast life and the disappearance of local traditions. In a loud, crowded, crazy world, it’s good for the soul to live better by living slower.
La Fratrie – slow ART
The floating world of La Fratrie, beyond its relasing poesy, deals with our relations with time and environment. Before the realisation of each sculpture, the two brothers take time to contemplate the nature in order to transcribe it in the best way. After the thorough observation, for a tree, a sky or a rock to look as natural as possible, a meticulous process of fabrication is required. The art works accomplished by the brothers are conscious of craftmenship, outside the race for rapidness and progress. They are not inclined to use resin to save time or to reproduce in numbers ; thier motto is to look for the millenium materials such as gold leaf, cardboard and wood. No composite or polluting materials are used. By the choice of their work style and materials, La Fratrie has an permanent approach of responsibility towards the nature, questioning about the precariousness of our existence in their metaphorical way.
Marcus Kreiss – slow MOVIES
Marcus Kreiss is a video-artist living in Paris. He studied filmmaking in Rome before coming to France in 1986. His works include urban installations, paintings and drawings and can be found in the most important German and French art collections (deutsche Bank, FNAC, Yvon Lambert etc) Since the late 90s he develops a concept for specific videofilms for flat screens he calls “video paintings” and founded a TV channel in 2006 just to show this kind of work: souvenirs from earth TV can be seen all over France in the “free” network and on half of the German cable TV networks.
Jérôme Dreyfuss – slow FASHION

Jerome Dreyfuss arrives in fashion in 1998: he was only 23 years old when he presented his first collection of “Couture Porter”. The boldness, elegance and humor shifted already to go and make him the “enfant terrible of French fashion” praised by the press. Until 2002, the Jerome Dreyfuss imagination is full and the success of his creations beyond the Hexagon: Michael Jackson and others use it for the styling of the global promotion of their albums. In 2002 after many years of turmoil, Jérôme Dreyfuss refocuses its work to focus on accessories. He creates a line of bags which he called “Roots of luxury: it imposes and the seasons bag in soft leather or reptile flexible volumes generous and exclusive details and clever, shaped by craftsmen selected for their know-how. In 2006, Jerome Dreyfuss launches label “Agricouture. A position in favor of creating environmentally friendly: the rearing of cattle finishing up its bags, Jerome Dreyfuss is committed to a protected nature and conditions of making sound. In March 2008, Jérôme Dreyfuss opened his first boutique in the heart of Saint-Germain-des-Pres – 1 rue Jacob Paris 6ème – entirely dedicated to accessories. Un succès immédiat à suivre de près ! An immediate success to follow closely!
Racine Carré – slow DESIGN

At the origin of the mark, a personal and spontaneous creation from Christophe Vialle. It is neither a designer and professional horticulturist, attached to his surroundings. He became “owner” of its own green space in an apartment based in Paris, the idea came to him to share his experience in providing similar designs to those he had concocted for himself.
Thus, a collaborative work with design, industry and horticulture professionals, has given rise to the first Racine Carré collections. Main objective: To attract customers concerned about the urban quality of his surroundings and his environment, pressed but not too much…
Samon Takahashi – slow MUSIC
Samon Takahashi is a visual and sound artist based in Paris, France. He draws from rational systems of organization their capacity to classify almost everything. He, therefore, composes in a rigourously crazy maner and classifies diverse elements. Fiction or laughing enter his work to defuse the rigidity of these statements. Thus, in front of this work, we experience both the complexity of a demonstration and the failure of rational system jeopardized by absurdity. » Marie Bonnet.
Scarlett Hooft Graafland – slow PHOTO
Born in 1973 in the Netherlands, Hooft Graafland is based in both Amsterdam and New York. Her work to date has included sculpture, installations, photography and performance. She has studied at the Royal Academy of Fine Arts, The Hague, Bezalel Academy, Jerusalem and Parsons School of Design, New York. She has had solo exhibitions all over Europe and has been part of group shows at the Metropolitan Museum, New York and Musée D’Orsay, Paris, amongst others.
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Kommentare zu diesem Beitrag
The happiness of the bee and the dolphin is to exist. For man it is to know that and to wonder at it.
von Barde am 15.06.10thats true. nissan is just one brand that you wouldnt think come up with such a great idea. its a big amazing world of marketing and brand placment that is taking place right now. we definitely keep on eye on other project to come.
von Isabelle – TheJunction am 26.02.09cool, it sounds that nissan is even more arty than i tought. great project. ;)
von Sara am 25.02.09